This article wants to give some impulses for a discussion about how an “ultimate” display should look like to support the Neuroscience community in an optimal way. In particular, we will have a look at immersive display technology. Since its hype in the early 90’s, immersive Virtual Reality has undoubtedly been adopted as a useful tool in a variety of application domains and has indeed proven its potential to support the process of scientific data analysis. Yet, it is still an open question whether or not such non-standard displays make sense in the context of neuroscientific data analysis. We argue that the potential of immersive displays is neither about the raw pixel count only, nor about other hardware-centric characteristics. Instead, we advocate the design of intuitive and powerful user interfaces for a direct interaction with the data, which support the multi-view paradigm in an efficient and flexible way, and – finally – provide interactive response times even for huge amounts of data and when dealing multiple datasets simultaneously.